Answer Factory

UNCOVERING STUFF THAT WORKS - ALWAYS FREE!

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ADVERTISING
MARKETING
DESIGN
How does web advertising work?
There are a bewildering number of options if you are considering spending some or all of your marketing budget to buy "eyeballs" on the web... We uncovered an article over at HowStuffWorks that does a great job explaining the various types - from banners to word ads.
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Who's advertising online?
Online advertising has grown leaps and bounds in the last few years. This is no flash-in-the-pan trend - your competition is probably already advertising online now! Check out some recent stats from the Internet Advertising Revenue Report at the Interactive Advertising Bureau of Canada.
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What's new in e-business?
We uncovered a great list of 21 happening ideas to bring more traffic to your site. Check out this article over at Entrepreneur.com - it's full simple answers that you'll want to start using today!
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Is advertising a mistake?
Advertising is not a game for the weak of heart - or wallet. Creating advertising that works takes knowledge, skill and a large supply of intuition. We've uncovered an article by Roy H. Williams over at Entrepreneur.com that exposes 12 costly advertising mistakes that you can avoid with this handy heads-up!
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Giving up on email marketing?
It may be time to reconsider! HP has discovered the secrets to e-marketing success - and there's no need for spam. We uncovered some of their creative e-newsleter techniques in an article by Samar Farah over at cmomagazine.com. Maybe opt-in rates CAN be increased through careful strategy!
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Need some fresh promo ideas?
It’s hard to consistently come up with new ways to make yourself known. We uncovered a great article by Katie Muldoon over at DirectMag.com which details some unique tactics that other businesses have used to gain mindshare and spread the promise of their brand!
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Do you have a favorite font?
Fonts are like colours... there's always a flavour of the year! Typographica is a journal of typography featuring news, observations, and open commentary on fonts and typographic design. Check out their top picks from the fonts released during 2004
Underestimate your own value?
An interesting article from Creativepro.com about believing in yourself and in the unique value of what you do. Read Article